I was contacted by Ssangyong to work with my group on marketing for the new Tivoli model. They had trouble promoting the car because the younger generations were their target market. My team and I came up with an innovative and novel approach to assist them to publicize the benefits of the car. In keeping with their new concept, we devised a bold but creative zombie apocalypse and also created a gripping narrative to illustrate the strategy’s advantages. Did first 1/3 of the video.
